Advertising and Brand Management

Continuing Education Course

The programme provides you with comprehensive and practice-oriented knowledge for your career in the growing and dynamic advertising sector. You acquire know-how on key topics such as brand management and campaign conception as well as leadership and general management.

Target Group

Your goal is to engage in advertising and brand management at a professional level? This further education programme is suited for participants who have already gained some experience in advertising and brand management – but it also allows career changers and newcomers to gain a foothold in this growing professional field. 

Possible Fields of Work and Action include:

  • Advertising/creative agencies: customer service, strategy, account management, project management
  • Advertising departments of companies
  • One-person companies and SMEs: leading employees with additional responsibility for advertising and communication

Educational Variants

  • Academic further education programme Advertising and Brand Management
  • Master degree programme Advertising and Brand Management

You want to know more? Feel free to ask!

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