The graduates of this modular further education in digital marketing have comprehensive competencies in digital and online marketing. For instance, they can take over leading and planning activities in relevant agencies or companies (e.g. as an e-commerce manager, social media manager, digital or online marketing manager).
People who would like to engage with digital marketing on a professional level. The further education course is suitable for participants with initial experience in online marketing. In addition, it makes it possible for newcomers to enter the growing digital professional field.
General university entrance qualifications (Matura or Secondary School Vocational Certificate) are required.