This journal written by students specialising in economic and financial communication
The third issue of PRaktivium is devoted to this economically important but often understudied aspect of Public Relations. The content of the journal was created by students from the study programme Media and Communications Consulting in cooperation with the study programme Media Technology, who were responsible for the layout and the production.
The journal provides exciting interviews about underrepresented topics like the communication tools of the Vienna Stock Exchange, economic literacy in schools, the gatekeeper function of economic journalism, the communication of rating agencies and NGOs or the connection between ecology and economy.
Have a look – it (PR)activates!