Career Prospects

Bachelor programme Data Science and Business Analytics

Graduates have a wide range of career opportunities in a variety of specialist areas. In addition to employment as a data scientist, they work as:

  • Data analysts: analyse data sources and interpret as well as visualise the results in a business context, depending on the chosen focus, e.g. as a financial analyst, security analyst, marketing strategist, health-data analyst etc.
  • Data engineers: develop data-driven applications to support entrepreneurial processes.
  • Business-intelligence specialists: have the task of generating new insights from company data to support decision-making processes.
  • Chief data officers: have the company-wide responsibility for collecting and processing data and are increasingly important for organisations.

Career Fields

  • Big-data consultant
  • Business analyst
  • Business-intelligence specialist
  • Customer-data analyst
  • Data engineer
  • Data-mining manager
  • Data-quality manager
  • Data scientist/data specialist
  • Finance analyst/financial-data analyst
  • Health-AI specialist
  • Innovation manager
  • Marketing strategist
  • Machine-learning engineer
  • Security specialist
  • Web analyst
  • Marketing and sales analyst