Digital Business & Innovation

Bachelor programmes: Management & Digital Business - full-time; Marketing & Communication - full-time

Master programmes: Digital Marketing & Communication - full-time; Digital Media Management - part-time; Digital Business Communications - part-time

Continuing education: Advertising and Brand Management (academic programme) - part-timeexternal; Advertising and Brand Management MSc - part-timeexternal; Applied Crisis Communication - part-timeexternal; Digital Marketing (academic programme) - part-timeexternal; Digital Marketing MSc - part-timeexternal; Event Management (academic programme) - part-timeexternal; Event Management MSc - part-timeexternal; PR & Communications Management (academic programme) - part-timeexternal; PR & Communications Management MSc - part-timeexternal

Learning by doing

With our on-campus media you can put your newly acquired communication skills into practice right away. Whether with contributions for the magazine “SUMO” or for Campus & City Radio 94.4.

Research at the Department Digital Business and Innovation

The Institute for Media Economics accompanies and supports our courses with research activities. The researchers deal with complex media management and legal issues, including questions of media use and design.